Our services

From consulting and strategy development to implementation and coaching, our comprehensive services can help your business thrive.

Go-to-Market Strategy

We partner with you to develop a comprehensive strategy to successfully launch and grow your energy business. With extensive experience in launching and leading new businesses, our team brings a wealth of knowledge from both startup and corporate environments. This includes providing guidance on marketing and sales approaches, as well as offering valuable insights on operations and scaling. With our expertise and guidance, you can navigate the complexities of the rapidly-changing energy landscape with confidence, ensuring the success and growth of your venture.

Product Development

Our team specializes in providing valuable insights and analysis that can help you break free from your company's internal echo chamber. Through extensive market research and customer insight studies, we ensure that your product is tailored to meet the needs and preferences of your target audience. We go above and beyond to conduct thorough evaluations of your product design, ensuring that it not only meets industry standards but also positions your business for long-term profitability and success. By leveraging our expertise and comprehensive research, you can confidently make informed decisions that will drive growth and set your business apart from the competition.

Leadership Coaching

We believe that exceptional ideas are brought to life by exceptional leaders. Moreover, we firmly believe that leadership is a skill that can be honed and developed. Our enthusiasm lies in nurturing and cultivating leaders through personalized mentoring and coaching sessions, as well as providing curated resources that resonate with the individual. We are excited to collaborate with you and your team to develop the leadership lineup that your company needs to succeed.

Career Journey Advising

In the dynamic and ever-evolving energy industry, it can often feel difficult to chart a path and take the next step in your career. Our team brings extensive personal experience in career transformations and is here to guide you in envisioning and building the career of your dreams. We strongly believe that individuals thrive and find fulfillment in roles where they are valued, their abilities are put to use, and they are constantly challenged. To better understand your aspirations and the steps needed to achieve them, our coaches provide support through guided personal reflection, discussion, and feedback to help you gain a clearer and more authentic perspective on your career objectives and goals.

Here's what our customers say

”Shannon demonstrates session after session that her EQ is as a high as her IQ. She gracefully navigates the lines between industry best-practice and empathetic, personalized approach. Her wealth of knowledge and diverse experiences have helped me create an effective roadmap for both my personal growth and that of my company.”

- Strategy Leader, Fortune 200 Company

”I first met Shannon in 2018 when she was leading a team to find new revenue opportunities in the residential markets. I was immediately impressed by her inspiring leadership, her captivating personality, and her determination to succeed.

Shannon has a strong work ethic and a willingness to accept challenges. She is also a great mentor, and she has helped me to grow in my career in many ways. In 2023, I was re-introduced to Shannon through a mentor/mentee program, and I have been truly blessed to have her as a mentor. She has helped me to understand who I am, to write effective presentations, and to enhance my soft skills through point of view (POV) and audience analysis.

Shannon is a go-getter who always delivers her best. She is a true asset to any team, and I highly recommend her for any leadership or mentoring role.”

- J. Butterfield, Fortune 200 Company

”Under Shannon O'Connell's guidance, my leadership and process thinking skills have been profoundly transformed. Her non-judgmental approach, combined with actionable tactics, has not only improved my professional journey but also enriched my personal growth. Shannon genuinely cares, and with her mentorship, I've become a more patient, understanding, and well-balanced leader.”

- Jasmine Etienne, Lead Digital Marketing Specialist, NextEra Energy